Carpet America Recovery Effort (CARE) is a joint industry-government effort to increase the amount of recycling and reuse of post-consumer carpet and reduce the amount of waste carpet going to landfills. CARE increased its carpet collection sites from 37 in 2006 to 56 last year. CARE reported for 2007, 296 million pounds of carpet were diverted from landfills (a 17% increase from 2006) and 275.1 million pounds were recycled (a 19% increase from 2006.)